Our children will play a key role in shaping the future of the Greenbelt and maintaining it for generations to come, so TVO Kids is playing a vital role in its preservation by recruiting thousands of children to jump in to the Amazing Greenbelt Adventure.
Children and their parents around Ontario are experiencing the Greenbelt through an awareness and education project aimed at children aged 5-11. The project includes multimedia programming on the popular and educational TVOKids show and website, short video vignettes introduce Greenbelt treasures, and special events. The aim is for children and their families to become inspired to protect the Greenbelt and maintain it for a bright and healthy future.
$440,000 March 26, 2008
TVO Kids draws in almost 4 million viewers every week, with the TVO Greenbelt Adventure television program reaching an average of 715,000 viewers per week.
