The My Market project is expected to strengthen the role of farmers’ markets in the Golden Horseshoe’s local urban food system by creating a new model of farmers’ markets that feature 100% real farmers selling what they grow and opening four new certified farmers’ markets (with farmer-only vendors) in City of Toronto locations. A promotional strategy advertises My Markets and the Greenbelt, while recruiting Greenbelt farmers to participate at these markets.
Farmers’ Markets Ontario
My Market, Certified Greenbelt Farmers’ Markets
$50,000 - May 18, 2007
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