Ontario Farm Fresh Marketing Association

Marketing Farm Visits in the GreenbeltMarketing Farm Visits in the Greenbelt
$25,000 - March 1, 2007

The Ontario Farm Fresh Marketing Association, with 100 members in the Greenbelt, is developing a marketing strategy to increase the number of repeat customers and the frequency of their visits to these on-farm markets. An outreach plan will attract new visitors including members of the GTA’s diverse ethnic communities; create seasonal, low-cost promotional activities for OFFMA; and pursue co-marketing opportunities with other tourism operators in the Greenbelt. The project promotes agriculture and farms in the Greenbelt and Ontario.

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